A browser extension that sits next to journalists inside their CMS: real-time SEO analysis while the article takes shape, editorial guideline checks, and AI generation of headlines, summaries and tags
The challenge
AI tools fail when they live outside the workflow. Newsrooms needed an assistant inside the CMS they already use every day, giving concrete suggestions without interrupting the writing
The approach
A browser extension (React) that integrates into the editorial CMS and analyses the article in real time. A multi-model AI gateway routes each task (headlines, summaries, tags, SEO analysis) to the best model across OpenAI, Anthropic and Google
Results
- Used daily in Monrif group newsrooms (QN, il Resto del Carlino)
- Real-time SEO and editorial guideline analysis
- Multi-model routing to balance quality and cost