Trade Point Milano

The platform of the Italian node of the World Trade Point Federation, the international trade network born from the United Nations programme (UNCTAD): an institutional site in 5 languages, headless CMS, member area and realtime chat

The challenge

An organisation born within the United Nations, with content in five languages, four service areas and a global member network, needed a single platform: self-manageable, fast, and built for international SEO

The approach

A single Next.js + PayloadCMS stack serves the public site, admin, APIs and realtime chat. Multilingual content (IT, EN, ES, FR, RU) with automatic hreflang and sitemaps, a member area with a world-network visualisation, transactional email and newsletters

Results

• 5 languages with full international SEO
• Headless CMS, member area and realtime chat in one stack
• Engine reused as white-label for a second client